Storyboarding allows us to plan out each scene and ensure alignment with ITEX’s vision prior to full production. Digital sketches and one-line descriptions capture the scene’s intended movement before putting things in motion. Once the storyboards were approved, Fuzzy Duck’s animators brought the sketches to life. Ultimately, these 30-second whiteboard explainer videos artfully laid out ITEX’s more abstract business and emphasized each video’s key message with illustration-based motion graphics. That’s what it’s all about!

Whiteboard videos are a creative and cost-effective way to simplify complex concepts. Since they use a more straightforward style of animation, the sky’s the limit when coming up with script scenarios. We wanted to present working with ITEX as fun and approachable; these goals informed our character design and playful visuals. If you can dream it, we can draw it!

The pièce de résistance of this project – a 60-second animated explainer video – involved creating digital character assets and more advanced scene transitions. Its focus was to highlight the wide array of professions involved in the ITEX network. With vibrant colors and jointed limbs, the video clips along cheerfully captivating viewers with intricate movements and a fun color palette.

The videos were a hit with both the Connecticut and California offices and resonated with their potential clients! The combination of thoughtful messaging and custom animations enhanced the project’s overall impact. We are always eager to bring some motion graphics magic to the table and garner views for businesses. Want to see more of our work or learn about our animation process? Visit our video service page or contact Fuzzy Duck!

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